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Arijit Dutta

Author: Arijit Dutta

Arijit, a seasoned marketing professional with over a decade of experience, is your go-to expert for managing brands and marketing communications online. With a passion for developing strategic and integrated brand strategies, Arijit excels at creating high-converting online marketing plans that drive growth and achieve business goals.
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For Many Business Owners Paid Ads Aren’t As Profitable as They Once Were. What Can You Do About It That Won’t Cost You a Fortune?

ByArijit Dutta September 5, 2022September 5, 2022

Profitably finding new customers is one of the most challenging aspects of online businesses. It’s time…

Read More For Many Business Owners Paid Ads Aren’t As Profitable as They Once Were. What Can You Do About It That Won’t Cost You a Fortune?Continue

Insights / Social Media Marketing

What Is Your Marketing-Influenced Customer Ratio? Find Out How Your Marketing Is Doing

ByArijit Dutta June 2, 2022June 2, 2022

People, whether in person or online, enjoy talking and sharing stories. Once you have a few…

Read More What Is Your Marketing-Influenced Customer Ratio? Find Out How Your Marketing Is DoingContinue

Microblog

By 2028, the Social Commerce Market Is Estimated To Be Valued at More Than $3 Trillion, Making It Indispensable for Brands To Build Customer Relationships

ByArijit Dutta May 30, 2022September 5, 2022

Shopping was social activity before the pandemic. People used to enjoy going to the mall with…

Read More By 2028, the Social Commerce Market Is Estimated To Be Valued at More Than $3 Trillion, Making It Indispensable for Brands To Build Customer RelationshipsContinue

Microblog

In Your Organization, How Do You Foster Collaboration and Innovation? The Key, According to Timothy Clark, Is To Encourage Psychological Safety.

ByArijit Dutta May 30, 2022September 5, 2022

Employees don’t perform at their highest cognitive levels when they believe there is a price to…

Read More In Your Organization, How Do You Foster Collaboration and Innovation? The Key, According to Timothy Clark, Is To Encourage Psychological Safety.Continue

Brand Positioning & Story / Insights

How Ambitious Brands Are Using NFTs Inextricably With Their Brand Storytelling

ByArijit Dutta March 26, 2022March 26, 2022

Introduction: What Is an NFT? Non-fungible tokens (NFTs) are a type of digital token that is…

Read More How Ambitious Brands Are Using NFTs Inextricably With Their Brand StorytellingContinue

Newsletter

#15 – Trust Is A Two-way Street

ByArijit Dutta March 15, 2022January 3, 2023

During a meeting, one of my team leaders asked what the best way is to prevent…

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Newsletter

#14 – Wisdom Of Wait

ByArijit Dutta February 21, 2022January 3, 2023

Hello Everyone, Today I would like to talk about the wisdom of waiting. There is a…

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Newsletter

#13 – Liquid Knowledge

ByArijit Dutta January 17, 2022January 3, 2023

Many people in the world live in a box. But what happens when you take this idea and turn it upside down? What would happen if we could see life from many different angles?

Read More #13 – Liquid KnowledgeContinue

Newsletter

#12 – Business Carrots

ByArijit Dutta January 11, 2022January 3, 2023

Hello everyone, I hope you all had a good weekend. This week I will write about…

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Newsletter

#11 – Career Seasons

ByArijit Dutta January 3, 2022January 3, 2023

Hello Friends, I hope everyone had a wonderful holiday and is doing well. Recently, I read…

Read More #11 – Career SeasonsContinue

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