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Arijit Dutta

Author: Arijit Dutta

Arijit, a seasoned marketing professional with over a decade of experience, is your go-to expert for managing brands and marketing communications online. With a passion for developing strategic and integrated brand strategies, Arijit excels at creating high-converting online marketing plans that drive growth and achieve business goals.
Newsletter

#26 – My Journey in Digital Marketing

ByArijit Dutta May 21, 2023March 18, 2025

Hey there, fellow digital marketing enthusiasts! Welcome to the revamped edition of my newsletter. In this…

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Ecommerce / Insights

How I Do Strategic Planning (a Blueprint To Unlock Ecommerce Success)

ByArijit Dutta March 27, 2023March 27, 2023

Most of the businesses I’ve recently spoken with consider sales growth one of their top priorities…

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Insights / Paid Media Marketing

Why You Should Stop Asking “What’s Your Budget?” in Digital Marketing

ByArijit Dutta March 11, 2023March 11, 2023

“What’s your budget?” it’s like the “How are you?” of the marketing world, except it’s not…

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Newsletter

#25 – Impulsive Leadership

ByArijit Dutta March 6, 2023March 18, 2025

Hey there, Today, we’re going to talk about a topic that affects many workplaces – impulsive…

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Insights / Website UI/UX

Split-Test Your Way to a New Website

ByArijit Dutta March 5, 2023March 5, 2023

Are you getting ready to redesign your website? Before you jump into it, let me tell…

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Newsletter

#24 – 5 Surprising Ways Your Workspace Impacts Job Satisfaction and Productivity

ByArijit Dutta January 3, 2023March 18, 2025

Our environment can have subtle influences on our emotions and behavior. The environment in which you…

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Newsletter

#23 – Who Is a Leader?

ByArijit Dutta January 2, 2023March 18, 2025

As a manager for several years, I have had the opportunity to lead teams of all…

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Newsletter

#22 – Books I Read in 2022

ByArijit Dutta December 27, 2022January 3, 2023

I had a fantastic year of reading in 2022. I read a wide range of books…

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Newsletter

#21 – Personal Annual Review 2022

ByArijit Dutta December 21, 2022January 3, 2023

Last year this time, my family and I were settling back into our lives in Hyderabad…

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Newsletter

#20 – Beyond the Wrapping Paper and Ribbons

ByArijit Dutta November 28, 2022January 3, 2023

Thanksgiving weekend is the traditional start of the holiday shopping season. Black Friday and Cyber Monday…

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