Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
Summary and Notes on the book ‘Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are’ by Seth Stephens-Davidowitz
Hooked: How to Build Habit-Forming Products
🚀 The Book in 3 Sentences 1. Products that are successful always create habits around them. 2. The most common way to create a habit is with variable rewards. The expectation of rewards motivates users…